Sunday, March 22, 2009

The Top Ten Ranking Misconception: How To Make Money Online "Without" A Top Ten Ranking

Guest post by Carael Knight

"If there is anyone who believe that you have to have a top ten ranking/number one ranking to make money online effectively then tell me why there are a lot of internet marketing millionaires who are steady receiving sizable traffic and making money online "without" the search engines?

The internet is big business. There are so many ways to make money online "without" the search engines. In my experience, you do not have to be number one or have a top ten ranking in order to make money online profitably. A lot of individuals do not realize this but there are numerous of six to seven figure online earners that are no where near the top of the search engines but still bring in a substantial amount of traffic. But how can one generate a sizable income without having a top ten ranking? One secret is "the money is in the list". If you can manage to accumulate a subscriber list of say maybe 1,000 to 2,000 (and this is an extremely low number) to start out, you can and will start to see profits. An advantage of building an opt in list is a lot of subscribers turn into customers and then those customers turn into repeat customers. You can sell them one thing and turn around and sell them another. The hardest thing is building the list from scratch.

So how do you build an opt in subscriber list?

Well, the best way is, to offer something for FREE at your website or blog. Just make sure that it is something of value and useful. Having a subscriber list is one of the keys to making money online "without" the search engines. They even have services all over the internet that will provide you with the targeted list you need to successfully make money online.

You do not need a top ten ranking to rake in the kind of money that the number one ranking websites recieve. It helps but it really is a misconception. If there is anyone who like to challenge me, The Internet CEO, on this issue, feel free to comment on this.

Another way to make money online without a top ten ranking is to have lots of articles promoting your product or service. If you have some keywords within your articles, they will help your rankings rise but to tell you the truth, in my experience, it is not really the keywords in the article that gets traffic, it is really the interest of the article that gets traffic. Most people who search for things on the internet are looking for quality and value. But before they see quality and value of something, they have to see the interest first.

Receiving traffic "without" the search engines is what I call "making independent money". The Fortune 500 companies are no longer a threat to the small independent online entrepreneurs. We are becoming more savvy in our marketing avenues while spending less. A lot of the top ten rankings are held by these type of "major" companies but its only because of their budget. The major online companies may have a bigger budget but anytime you have a bigger budget, there is bigger overhead. The independent internet marketers understand this and this is why we have to work harder and network together to build a strong foundation.

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