Sunday, February 28, 2010

Social Network Marketing - Long and Short Term Traffic

Ever since the principle of social networking was introduced, internet marketers have started using a system which has been dubbed Social Network Marketing. One of the more attractive features of this technique is that internet markers can actively contact their target audience instead of relying solely on search engine optimization. However, there are forms of social network marketing which also benefit the internet marketers from an SEO standpoint, effectively generating backlinks while becoming part of a community.

Types of websites such as MySpace, FaceBook, and Tagged allow you to create a profile for yourself or your company. You are allowed to befriend anyone on the network, which acts as a great substitute for the sending of unsolicited messages. The idea is that you can create an interest in your company by contacting people directly and creating related discussions. Most of the time, they will check out your profile which will lead them to your website. This is a great way to get free traffic to your site.

The networking sites like the ones mentioned above do have a drawback though. Any links, no matter how much attention they get, will not be followed by the search engines. This means that you must branch your social network marketing out to other places if you plan on getting traffic from Google. In order to get your site on Google, you can try the following methods:

Some people find that they can effectively get backlinks through blogs. All you have to do is set up a set of blogs that update people on different aspects of your website, such as new things available for download, new products, new sections of your website, and anything else related to your business that might be interesting to the public. All links in your blog to your website will be followed by search engines. In order to generate attention to the blog, simply comment on other, more popular blog posts using a link to your blog.

Article marketing can be a little less complicated if you are able to write a lot of articles very quickly. Also, because there are so many article directories, backlinks will appear to come from a variety of different sources since there will be many different domains involved. Every article you write will result in a good backlink to your site. Just post articles that are somewhat relevant to your website, and include a link to your site in the author's resource box.

Social network marketing allows you to contact the public in a direct manor. Using websites such as FaceBook and MySpace can help your website gain attention quickly, and long term traffic can be generated from blogs and article marketing. All you have to do is remember to look at it from a strategic point of view and develop the right plan.

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